19 Aug 2014
Brand New – Charlotte Premium Outlets®, North Carolina

SIMON® Shopping Destinations

Sensational new SIMON® Shopping Destination, Charlotte Premium Outlets® is now open! The second of its kind in the North Carolina area – this stylish new Centre is spread over 400,000 square feet, featuring 100 exceptional brand name stores, offering extraordinary savings of 25% to 65% every day. Located just minutes from the Charlotte Douglas International Airport and Uptown Charlotte; savvy shoppers can make their way to Charlotte Premium Outlets by car or bus - making it North Carolina's hottest new place to shop 'til you drop! The Centre joins the hugely popular 80 store Carolina Premium Outlets® (near the beautiful North Carolina beaches) to become the State's second shopping mecca and a must-visit tourist attraction. www.premiumoutlets.com

Charlotte Premium Outlets opened in truly fabulous SIMON® style, with a four-day grand opening celebration from July 31st - August 3rd. Shoppers were treated to live music, entertainment, face-painting, balloon art, prize giveaways and of course, sales galore. Performers on stilts wandered the crowds and a 10-ton sand sculpture depicting the outlet centre was created whilst shoppers strolled through the new village like Centre. TV personality and New York Times bestselling author Bethenny Frankel mixed with shoppers in the VIP Lounge, sharing her top fashion picks for summer before signing autographs and hosting a workshop titled “Accessorizing on the Go: Take your Look from Day to Night.”

With Saks Fifth Avenue OFF 5TH as the Centre's anchor tenant, Charlotte Premium Outlets is also home to such fantastic upscale, fashion forward and designer stores as: Coach, Michael Kors, Ann Taylor, Steve Madden and Kate Spade New York as well as high street favourites - Gap Factory Store, Converse, American Eagle Outfitters and Banana Republic Factory Store, to name a few.

Fashionistas looking for fabulous additional savings and exclusive brand deals can join the SIMON VIP Shopper Club online. In addition to receiving special offers, vouchers, deals around town and insider info from their favourite brands - members also gained access to the VIP Shopper Club Lounge where they can receive glamorous treats, such as five-minute facials and chair massages. The Charlotte Premium Outlets lounge also includes a photo station and Pony Tail Bar, where members can try different hairstyles and have their fashion fortunes told by the Lipstick Reader!

www.simon.com

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For more information about Charlotte Premium Outlets®, press trips or any other SIMON® Shopping Destinations, please contact caroline@wixhill.co.uk or dani@wixhill.co.uk at WixHill PR Ltd: 01483 203992

About Simon Premium Outlets® 
The global Simon Premium Outlets portfolio offers exceptional brands at extraordinary savings through a diverse mix of luxury, designer and popular retailers representing the best in fashion, family and home. Our 83 Simon Premium Outlets in the United States, Puerto Rico, Canada, Japan, Malaysia, Mexico and South Korea are some of the most iconic and productive shopping destinations for residents and travelers including Woodbury Common (New York City), Orlando, Desert Hills (Palm Springs), Las Vegas and Wrentham Village Premium Outlets (Boston). For more information visit premiumoutlets.com or follow Premium Outlets on Facebook, Twitter, Instagram and Pinterest.

About Simon 
Simon is a global leader in retail real estate ownership, management and development and a S&P100 company (Simon Property Group, NYSE: SPG). Our industry-leading retail properties and investments across North America, Europe and Asia provide shopping experiences for millions of consumers every day and generate billions in annual retail sales. For more information, visit simon.com.