12 May 2016
Who would have thought that on-board credit is the cruise bonus most likely to get a customer to place a booking – ranking more highly than 'Fly Free' offers?
On its way to subscribers now, the May issue includes the results of Australia's most comprehensive survey of cruise sellers, who provided full and frank feedback on the performance of cruise lines, their products, incentives, training and support. Spanning four cruise sectors including ocean cruising, river cruising, small ship cruising and expedition cruising, the results clearly show which cruise lines are agents favourites, who their prepared to support and which cruise lines set benchmarks in a booming, competitive industry.
Commissioned via independent research firm StollzNow Market Research, over 500 agents shared their views on sales, customer service, education and industry representation. The full story is covered in the May edition of travelBulletin with the study now available for purchase. To enquire email research@traveldaily.com.au.
The issue also includes a full wrap up and analysis of all the big industry stories of the last month, along with inspirational features on South Korea, southern hemisphere skiing, Abu Dhabi, Canada and Hawaii.
The Careers section this month has an interview with Amadeus commercial chief Justin Montgomery, while there are also columns from CATO, AFTA, CLIA and AACB and regular contributors Ian McMahon and Steve Jones, along with lots of famil photos and consultant selling tips.
The issue is now available via the travelBulletin iOS app, and travel agents can subscribe to receive 11 issues per year in the post for just $30 by using the coupon code AGENT at travelbulletin.com.au/shop
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Christian Schweitzer
General Manager
Business Publishing Group
1300 799 220