Palm Springs, Playground of the Stars Welcomes Massive Expansion of its Luxury Shopping Offer.

Anyone travelling to California this summer will be thrilled to experience the USA's first Alexander McQueen, Helmut Lang and (David Beckham's favourite) Belstaff, outlet stores at Desert Hills Premium Outlets®. Located just outside the city made famous by its Hollywood royalty residents, Desert Hills Premium Outlets® this week opened its 100 million dollar expansion in a celebration worthy of its star studded clientele.

Opening celebrations took place over four days of carnival style festivities included live music from popular local bands, stilt walkers, jugglers and other street performers as well as sensational store promotions and even a chance to win a $5,000 shopping spree grand prize entry for which is open to visitors right through May.

Also part of the fifty new store expansion, sensational designer outlet boutiques fromCH Carolina Herrera, Fendi, John Varvatos, La Perla, Max Mara, Sandro, Steve Madden, Valentino, and Wolford have now joined the Centre's collection - all offering savings of 25 to 65 percent every day.  The expansion fits seamlessly into the stunning selection of world famous designers already on offer at Desert Hills Premium Outlets - the premier west coast outlet centre, including: Armani, Coach, Elie Tahari, Gucci, Jimmy Choo, Neiman Marcus Last Call, Loro Piana, Polo Ralph Lauren, Prada, Saks Fifth Avenue Off 5th, Salvatore Ferragamo, Tod's, Versace, Saint Laurent Paris and more bringing the centre's grand total to 180 stores.

The expansion also adds amenities including a 1,100-space parking garage, new soft seating and landscaping, wider walkways and an Information Center that provides a wide range of services for international customers including area and merchant information, stroller rentals, international size charts, wheelchairs and gift cards. Later this summer, shoppers will enjoy a new escalator that will quickly deliver guests from the centre's West Village to East Village.

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For more information / press enquiries please contact e:caroline@wixhill.co.uk t: 01483 203992

About Simon Property Group

Simon Property Group (NYSE: SPG) is a S&P 100 company and a global leader in the retail real estate industry. We currently own or have an interest in more than 325 retail real estate properties in North America, Asia and Europe comprising 243 million square feet. We are headquartered in Indianapolis, Indiana and employ approximately 5,500 people in the U.S. For more information, visit simon.com

Simon's Premium Outlets® portfolio features 81 Premium Outlet Centers® including 65 in the United States, one in Puerto Rico, nine in Japan, three in South Korea, and one each in Canada, Malaysia and Mexico. Its industry-leading properties include Woodbury Common Premium Outlets (near New York City), Orlando Premium Outlets, Desert Hills Premium Outlets (Palm Springs, California) and Las Vegas Premium Outlets and Wrentham Village Premium Outlets (Boston). More information is available atpremiumoutlets.com.