Accor has just completed its Asia Pacific Business Travel Survey 2011. This comprehensive study seeks to better understand the travel and behavioural preferences of business travellers in Asia Pacific. The survey interviewed over 10,000 respondents who made business trips in the first half of the year.

Amongst the aspects that the survey covered include the number of trips made by business travellers in Asia Pacific in the first half of 2011, estimated number of business trips for the second half, destinations which are most frequented by Asia Pacific’s business travellers, spend in terms of accommodation, duration of each business trip, factors influencing accommodation choice and hotel facilities and services usage as well as interesting and anecdotal insights into the business travel experience.   

Detailed findings and country specific data will be available from July onwards, when Accor unveils the finalised results for its survey in the following markets.

Location Date

Hong Kong 25th July 2011

Singapore 26th July 2011

Auckland 1st August 2011

Sydney 4th August 2011

China 15th August 2011

Bangkok 17th August 2011

New Delhi 18th August 2011

Mumbai 19th August 2011

Jakarta 20th September 2011

Accor, the world's leading hotel operator and market leader in Europe, is present in 90 countries with 4,200 hotels and more than 500,000 rooms.

Accor's broad portfolio of hotel brands - Sofitel, Pullman, MGallery, Novotel, Suite Novotel, Mercure, Adagio, ibis, all seasons, Etap Hotel, Formule 1, hotelF1 and Motel 6, and its related activities, Thalassa sea & spa and Lenôtre - provide an extensive offer from luxury to budget. With 145,000 employees worldwide, the Group offers to its clients and partners nearly 45 years of know-how and expertise.

MEDIA CONTACT

Evan Lewis

Vice Communications Asia Pacific

+65 64088888

evan.lewis@accor.com