Abu Dhabi's entertainment destination of Yas Island will be transformed into an extravaganza of green, red, white and black on 2 December  as thousands of cars decorated in the colours of the UAE national flag gather to celebrate the country's National Day and make a unique attempt to set a new world record.

Launched in collaboration between The Life & Style Show UAE, the country's largest-ever consumer lifestyle show, and Abu Dhabi Tourism & Culture Authority (TCA Abu Dhabi), the world record bid aims to harness national pride to set a record for the biggest number of decorated cars in one location.

The organisers anticipate over 3,000 cars will take part in the National Day Union Car Parade with more than 300 featuring in the Guinness World Record attempt.  The parade route will start at du Forum and cover more than 3.5 kilometres.  

The record bid will set the scene for the Life & Style Show UAE which will run at Abu Dhabi National Exhibition Centre (ADNEC) from 5 - 7 December 2013 and is expected to be the biggest consumer lifestyle show ever seen in the UAE with over 50,000 visitors anticipated across the three days. 

Creativity in designs and patterns is encouraged for the parade, as the three most creative cars will be displayed within the 'UAE's Best Dressed Car' feature at the Speed & Power event of the Life & Style Show UAE.  Speed & Power is one of six events at the show, the others being Home & Living, Fashion & Beauty, Gizmos, Gadgets & Tech, Sport & Leisure and Toys, Hobbies & Games with over 17 other feature areas.

Those wishing to take part in the world record attempt must decorate their car in the UAE colours on at least two sides of their vehicle; either the roof, the bonnet, the entire left or right hand side of the car, and each part of the decorated side of the car must be completely covered.  

Those wishing to take part in the world record attempt can find more information about important guidelines to meet Guinness's world record requirements can be viewed here: www.thelifeandstyleshowuae.com/guinnessworldrecord

For more information about The Life & Style Show UAE or details on how to take part in the car parade, please visit www.thelifeandstyleshowuae.com or call 044453718 or email info@dmgevents.com


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For more information please contact:
Results PR
Helen Batte/Jasmin Othman/Felicity Thompson
Telephone: +44 (0)203 440 8924
Email: TeamAbuDhabi@resultspr.co.uk

About Abu Dhabi Tourism & Culture Authority
Abu Dhabi Tourism & Culture Authority conserves and promotes the heritage and culture of Abu Dhabi emirate and leverages them in the development of a world-class, sustainable destination of distinction which enriches the lives of visitors and residents alike. 

The authority manages the emirate's tourism sector and markets the destination internationally through a wide range of activities aimed at attracting visitors and investment. Its policies, plans and programmes relate to the preservation of heritage and culture, including protecting archaeological and historical sites and to developing museums, including the Louvre Abu Dhabi, Zayed National Museum and Guggenheim Abu Dhabi. 

The authority supports intellectual and artistic activities and cultural events to nurture a rich cultural environment and honour the emirate's heritage. A key authority role is to create synergy in the destination's development through close co-ordination with its wide-ranging stakeholder base.