This winter, let Grand Hyatt Melbourne guide your senses and capture your special Melbourne memories through a bespoke story-fragrance experience.  

As part of its Grand Sensory Package, Grand Hyatt Melbourne has partnered with Melbourne perfumery, Fleurage Scent Design Studio, to give guests a unique opportunity to enjoy the traditional old-world glamour of perfume-making while creating an everlasting memory.

With over 20 years of experience in the perfumery industry, master perfumer Emma Leah has developed the scent profile of 40 iconic areas, institutions and activities in Melbourne by using the highest quality scent ingredients, sourced locally and overseas. With fragrance notes from places such as the Paris-end of Collins Street, the famous MCG and Federation Square, guests can relive their Melbourne journey through the bold, exotic and sometimes surprising scents on offer.

With the assistance of Emma and her team, guests will personally add drops from each destination of their choosing to the base scent provided (which is Melbourne City itself – a combination of rain, grass, smoke and of course, coffee). Drop-by-drop, guests will develop their customised fragrance into their own signature Melbourne scent.

By capturing their Melbourne experience this way, guests can evoke their favourite memories from this city with every spritz, as each layer of notes slowly reveals itself from the top to the heart to the base of the fragrance.

Like all of Melbourne's best kept secrets, this boutique perfumery is tucked away down an unassuming corridor in the heart of Melbourne's famous Block Arcade.  After their one-hour journey, guests will not only walk away with their own customised scent in a vintage glass bottle, but also a new understanding of luxury perfume making.

This sensory experience is currently offered exclusively to Grand Hyatt Melbourne and perfect for both men and women.

To learn more about this package and all its inclusions, please visit: melbourne.grand.haytt.com

For more information, an interview request with Emma Leah, hi res images or to enquire about experiencing this sensory journey, pleases contact:  

Lana Matafonov, PR and Communications Manager: 03 9653 4666 or lana.matafonov@hyatt.com