Where are you based?
Fodor's has operations in LA and NYC, with writers based all over the world.
What topics and places do you cover?
Fodor's covers anything and everything about this weird and wonderful world.
What you don't write about.
Fodor's doesn't want anything that is Eat, Pray, Love-adjacent. “I went to TK, and it transformed the way I think.” It's a dated concept.
What outlets do you usually pitch (and write for)?
Fodor's Travel
The best PR pitches include ...
For PR pitching hotels, find a story to tell about the hotel. Every hotel thinks they have the most unique wellness amenity or sustainable feature, but unfortunately, they aren't one-of-a-kind. The hotel's story is the hook. Not the features. Here are some examples we love:
• Royalty, Artists, and Intelligentsia Stayed in This Hotel Overlooking Forgotten Roman Ruins. After 150 Years, It's in Danger of Closing
• Wondering How to Talk to Your Kids About Racism? Check Into This Florida Hotel
• The Stylish Boutique Hotel in Morocco That's Owned by a Remarkable Hotelier
Are you in-house or freelance (or both)?
In-house, as the Managing Editor, Digital
What is your approach to press trips?
Be considerate, be flexible, and be appreciative.
What are your professional pet peeves?
Impatience
In your past professional life, you were …
An art director
Where would you like to return to?
Redwoods, always the redwoods
What's on your bucket list?
Angkor Wat
Where do you travel for fun?
The beach
Your funniest (or most harrowing) travel story is …
About the night I (unintentionally) spent in a closed Italian train station
What advice would you give your younger professional self?
Using my best Kris Jenner voice: "You're doing amazing, sweetie."
What nugget would you like to add that we haven't touched on?
I like to tell PR and writers to tell us their "bar story." Imagine that when you get home from a trip, you are meeting up for a drink with your best friend to tell them an incredible story from your trip. It ain't "Why Jet-Setting Is the Coolest New Travel Trend" or "Why This Hotel Is Reimaging Its Newest Restaurant". We want to hear the travel story you tell your friends over drinks.
How best should people contact you?
Writer pitches should go to the pitches form -- if you send them to an editor, they get lost in the ether.
Find me at my TravMedia profile here.